Oasis Marketing Intelligence
Plans and Pricing
Choose the right tier for your marketing analytics needs. One-time fee, complete system.
Bronze
Full System, Minimal Automation
Give full end-to-end visibility of the marketing → reservation → exchange journey in one system, removing manual reporting and uncertainty, at the lowest possible cost.
Central Marketing Database (System Brain)
- Dedicated database outside Monday.com
- Single source of truth for leads, reservations, exchanges
- Campaign & source metadata tracking
- Email + phone matching
Lead Ingestion (All Sources – Basic)
- Facebook Lead Ads
- Google Lead Forms (polling)
- LinkedIn Lead Gen (once API approval granted)
- Website forms (incl. Bing via UTMs)
Reservation Tracking (Stripe)
- Stripe webhook ingestion
- Automatic reservation detection
- Lead status updated in database
Exchange Tracking (Monday.com)
- Exchange detected via Monday group movement
- Database updated accordingly
Ad Platform Feedback (Basic but Complete)
- Reservation & Exchange events sent to Facebook, Google, Bing, LinkedIn
- Exact timestamps for attribution
Audiences (Both – Simple)
- "All Leads" audience
- "Exchange-only" audience
- Hashed email / phone matching
- Manual push back to platform
Buyer Insights
- Simple avatar comparison
Dashboards (Descriptive)
- Funnel: Lead → Reservation → Exchange
- Platform & source breakdown
- Campaign-level attribution
- Time-to-convert visibility
Hosting & Operations
- Database hosting
- Background jobs
- Credential management
- Basic monitoring & logging
Summary
- Full system present
- See everything clearly
- Terminal automation
- No intelligence or warnings
Silver
Attribution + Buyer Insight
Turn visibility into confidence by improving reliability, attribution accuracy, and buyer understanding — without introducing heavy or risky intelligence layers.
Everything in Bronze, plus:
Improved Data Reliability
- Faster polling intervals
- Smarter deduplication (email + phone + source overlap handling)
- Retry & failure recovery
- Sync health tracking
Campaign-to-Conversion Traceability
- Improved offline conversion payloads
- Re-upload / refresh handling for platform data expiry
- Better attribution confidence
Smarter Audience Management
- Rolling refresh logic
- Separate audiences for: All Leads, Reservations, Exchanges
- Audience sync status reporting
Cohort & Journey Analysis
- Exchange traced back to Reservation date
- Original campaign tracking
- Source platform analysis
- Time-to-exchange analysis
- Campaign quality comparison over time
Buyer Avatar Comparison
- Reservation avatar vs Exchange avatar
- Side-by-side comparison: Age, Gender, Industry, Occupation
- Period-over-period comparison (descriptive)
Dashboards (Analytical)
- Quality signal
- Drop-off analysis
- Buyer quality visibility
Summary
- Full system + reliability
- Clear attribution
- Buyer insight (avatars)
- Strong decision-making support
Gold
Spend Protection + Early Warnings
Actively protect marketing spend and buyer quality by detecting problems early and guiding action before losses occur.
Everything in Silver, plus:
Advanced Buyer Intelligence
- Historical baseline comparison
- Drift detection & scoring
- Interpretation of buyer quality shifts
Toxic Scaling Detection
- Spend vs quality monitoring
- Reservation → Exchange efficiency tracking
- Early identification of diminishing returns
Proactive Alerts
- Campaign risk alerts
- Attribution confidence warnings
- Audience health alerts
- Data integrity issues surfaced automatically
Recommendation Layer
- Scale / Pause / Review indicators
- Priority campaign surfacing
- Action-focused dashboard views
Summary
- Spend protection
- Early warnings
- Optimisation guidance
- Highest confidence tier
Few Metric Previews...
See how Oasis Marketing Intelligence transforms your data into actionable insights
↑ 12% from last month
53.6% conversion rate
High bounce rate detected
AI Insight: Finance and Medical sectors showing highest exchange rates. Consider increasing budget allocation for these segments.
Buyer Avatar Comparison
This metric preview shows sample data to demonstrate the system's capabilities. Your actual dashboard will display real-time data from your connected platforms.